Enron Mail

From:george.kneisley@enron.com
To:larry.campbell@enron.com
Subject:Is Enron Overpriced?
Cc:
Bcc:
Date:Fri, 6 Apr 2001 02:02:00 -0700 (PDT)

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ENRON
Is Enron Overpriced?
It's in a bunch of complex businesses. Its financial statements are nearly=
=20
impenetrable. So why is Enron trading at such a huge multiple?
Bethany McLean
Mon Mar 05 00:00:00 EST 2001

In Hollywood parlance, the "It Girl" is someone who commands the spotlight=
=20
at any given moment--you know, like Jennifer Lopez or Kate Hudson. Wall=20
Street is a far less glitzy place, but there's still such a thing as an "I=
t=20
Stock." Right now, that title belongs to Enron, the Houston energy giant.=
=20
While tech stocks were bombing at the box office last year, fans couldn't=
=20
get enough of Enron, whose shares returned 89%. By almost every measure, t=
he=20
company turned in a virtuoso performance: Earnings increased 25%, and=20
revenues more than doubled, to over $100 billion. Not surprisingly, the=20
critics are gushing. "Enron has built unique and, in our view, extraordina=
ry=20
franchises in several usiness units in very large markets," says Goldman=
=20
Sachs analyst David Fleischer.=20

Along with "It" status come high multiples and high expectations. Enron no=
w=20
trades at roughly 55 times trailing earnings. That's more than 2 1/2 times=
=20
the multiple of a competitor like Duke Energy, more than twice that of the=
=20
S=02?500, and about on a par with new-economy sex symbol Cisco Systems. En=
ron=20
has an even higher opinion of itself. At a late-January meeting with=20
analysts in Houston, the company declared that it should be valued at $126=
a=20
share, more than 50% above current levels. "Enron has no shame in telling=
=20
you what it's worth," says one portfolio manager, who describes such=20
gatherings as "revival meetings." Indeed, First Call says that 13 of Enron=
's=20
18 analysts rate the stock a buy.=20

But for all the attention that's lavished on Enron, the company remains =20
largely impenetrable to outsiders, as even some of its admirers are quick =
to=20
admit. Start with a pretty straightforward question: How exactly does Enro=
n=20
make its money? Details are hard to come by because Enron keeps many of th=
e=20
specifics confidential for what it terms "competitive reasons." And the=20
numbers that Enron does present are often extremely complicated. Even=20
quantitatively minded Wall Streeters who scrutinize the company for a livi=
ng=20
think so. "If you figure it out, let me know," laughs credit analyst Todd=
=20
Shipman at S&P. "Do you have a year?" asks Ralph Pellecchia, Fitch's credi=
t=20
analyst, in response to the same question.=20

To skeptics, the lack of clarity raises a red flag about Enron's pricey =20
stock. Even owners of the stock aren't uniformly sanguine. "I'm somewhat =
=20
afraid of it," admits one portfolio manager. And the inability to get behi=
nd=20
the numbers combined with ever higher expectations for the company may=20
increase the chance of a nasty surprise. "Enron is an earnings-at-risk=20
story,'' says Chris Wolfe, the equity market strategist at J.P. Morgan's=
=20
private bank, who despite his remark is an Enron fan. "If it doesn't meet=
=20
earnings, [the stock] could implode."=20

What's clear is that Enron isn't the company it was a decade ago. In 1990=
=20
around 80% of its revenues came from the regulated gas-pipeline business.=
=20
But Enron has been steadily selling off its old-economy iron and steel=20
assets and expanding into new areas. In 2000, 95% of its revenues and more=
=20
than 80% of its operating profits came from "wholesale energy operations a=
nd=20
services." This business, which Enron pioneered, is usually described in=
=20
vague, grandiose terms like the "financialization of energy"--but also, mo=
re=20
simply, as "buying and selling gas and electricity." In fact, Enron's view=
=20
is that it can create a market for just about anything; as if to underscor=
e=20
that point, the company announced last year that it would begin trading=20
excess broadband capacity.=20

But describing what Enron does isn't easy, because what it does is =20
mind-numbingly complex. CEO Jeff Skilling calls Enron a "logistics company=
"=20
that ties together supply and demand for a given commodity and figures out=
=20
the most cost-effective way to transport that commodity to its destination=
.=20
Enron also uses derivatives, like swaps, options, and forwards, to create=
=20
contracts for third parties and to hedge its exposure to credit risks and=
=20
other variables. If you thought Enron was just an energy company, have a=
=20
look at its SEC filings. In its 1999 annual report the company wrote that=
=20
"the use of financial instruments by Enron's businesses may expose Enron t=
o=20
market and credit risks resulting from adverse changes in commodity and=20
equity prices, interest rates, and foreign exchange rates."=20

Analyzing Enron can be deeply frustrating. "It's very difficult for us on=
=20
Wall Street with as little information as we have," says Fleischer, who is=
a=20
big bull. (The same is true for Enron's competitors, but "wholesale=20
operations" are usually a smaller part of their business, and they trade a=
t=20
far lower multiples.) "Enron is a big black box," gripes another analyst.=
=20
Without having access to each and every one of Enron's contracts and its=
=20
minute-by-minute activities, there isn't any way to independently answer=
=20
critical questions about the company. For instance, many Wall Streeters=20
believe that the current volatility in gas and power markets is boosting=
=20
Enron's profits, but there is no way to know for sure. "The ability to=20
develop a somewhat predictable model of this business for the future is=20
mostly an exercise in futility," wrote Bear Stearns analyst Robert Winters=
=20
in a recent report.
?

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