Enron Mail

From:phototalk@shopwolfcamera.com
To:sara.shackleton@enron.com
Subject:PhotoTALK Newsletter from wolfcamera.com
Cc:
Bcc:
Date:Fri, 16 Mar 2001 18:52:00 -0800 (PST)

To read this newletter on line please go to=20
http://www.wolfcamera.com/newsletters.=20
? Wolf Camera`s Newsletter for the Photo Enthusiast
??[IMAGE]
?



?



?









=09
=09
=09www.wolfcamera.com??? Privacy Information? ??Subscription Information=
=20
=09
=09
=09Welcome to a special edition of PhotoTALK! We''ve dedicated this issue =
to=20
one of the most enjoyable features found on any camera or camcorder...the=
=20
zoom lens! Learn how to choose the right zoom lens for you! See inspiring=
=20
example shots! Check out our unbeatable Zoom Sale! Zoom over to our online=
=20
Photo Contest and see the latest winners! =20
=09
=09Sigma and Tamron Zoom Lens Specials! =20
=09Zoom Tip #1: Choosing the Right Zoom for Springtime Pictures!
=09 =20
=09Capture Spring with Pocket-Sized ''Point & Shoots!'' =20
=09 Zoom Tip #2: Avoiding the ''Vignette Effect!''
=09 =20
=09Digital Deals! Low Prices and 50 FREE Prints! =20
=09Zoom Tip #3: Optical Zoom vs. Digital Zoom
=09 =20
=09Zoom in on Camcorder Savings!
=09Contest Winners Announced! Check out the February Online Photo Contest=
=20
Winners!
=09
=09
=09
=09
=09Sigma and Tamron Zoom Lens Specials!
=09Our Most Popular and Versatile Zoom Lenses at Incredible Prices![IMAGE]=
=20
=09
=09From wide angle to telephoto and everything in between, Sigma and Tamro=
n=20
lenses cover it all!=20
=09
=09
=09
=09
=09
=09[IMAGE]
=0928mm
=09 [IMAGE]
=0990mm
=09[IMAGE]
=09200mm=20
=09[IMAGE]
=09300mm
=09
=09
=09
=09
=09Nikon N65 with=20
=09Sigma 28-80mm Zoom Lens
=09[IMAGE]
=09Wolf Low Price $379.95
=09
=09Minolta ST-si with
=09Sigma 28-80mm Zoom Lens
=09[IMAGE]
=09List Price $669.95
=09Your Price $329.95
=09
=09?
=09
=09Canon Elan 7E
=09Tamron 28-80mm Zoom Lens
=09[IMAGE]
=09Your Price $689.95
=09after insttant discount & mail-in rebate
=09
=09?
=09Nikon N80 with=20
=09Sigma 28-200mm Zoom Lens
=09[IMAGE]
=09Your Price $739.95
=09Minolta XT-si with
=09Sigma 28-80 & 100-300 Zoom Lens
=09[IMAGE]
=09Your Price $569.95
=09Canon Rebel 2000 with=20
=09Tamron 28-200mm Zoom Lens
=09[IMAGE]
=09Your Price $499.95
=09after insttant discount & mail-in rebate
=09
=09?
=09
=09
=09
=09Zoom Tip #1: Choosing the Right Zoom for Springtime Pictures
=09
=09Springtime brings so many photo opportunities: flowers in bloom, childr=
en in=20
Easter finery, butterflies, bunnies, and egg hunts. To capture the best =
=20
moments in pictures, make sure you are zoom-wise! First let''s start with=
=20
the basics.[IMAGE]
=09
=09Zoom settings are the focal lengths available to you. They are labeled =
and=20
measured in millimeters (this measurement is actually the distance between=
=20
the lens element and the film). Zoom settings fall into 3 categories: wide=
=20
angle (less than 28mm), normal (28mm - 50mm), and telephoto (above 50mm).=
=20
Wide angle settings allow you to capture a broader scene without physicall=
y=20
moving farther away. Normal settings let you capture as much as one of you=
r=20
eyes sees (your angle of view with both eyes open is approximately 28mm an=
d=20
about 50mm with one eye closed). Since a camera has only one eye (lens),=
=20
50mm is considered normal. Telephoto settings soar above 50mm, magnifying =
=20
the subject and narrowing the angle of view.=20
=09
=09[IMAGE]To capture fields of springtime flowers or entire yards on film,=
try =20
using a setting such as 28mm or 35mm. They will provide a sweeping view of=
=20
spring color. Remember also that early morning and late afternoon light=20
intensifies spring hues. Bright noontime sun is beautiful but will wash ou=
t=20
your photos'' colors (and cause your subjects to squint). If midday is you=
r=20
only chance to snap pictures, then try for a bright, cloudy day!=20
=09
=09When photographing people and animals, it''s best to use low telephoto=
=20
settings, such as 80mm-120mm. These provide accurate facial and body=20
proportions. It also helps to keep your camera level with your subject,=20
rather than pointing downward or upward. If you''re snapping photos of=20
small children this may mean getting down on their level. The telephoto =
=20
setting will also allow you to be farther away, and less of a distraction =
to=20
them. After all, the best kid-shots are the spontaneous "un-posed" ones!=
=20
=09
=09
=09
=09
=09Did you know that some Compact Point & Shoot cameras offer zoom setti=
ngs=20
that are as versatile as those found on SLR lenses? You can capture=20
spring''s finest moments with these pocket-sized wonders:=20
=09
=09
=09
=09Canon Elph II
=09APS Camera
=09[IMAGE]
=09Wolf Low Price $199.95=20
=09
=09
=09Yashica Zoomate 165=20
=09QD Outfit
=09[IMAGE]
=09Wolf Low Price $329.95!=20
=09
=09
=09
=09
=09
=09Zoom Tip #2: Why are my prints blackened in each of the four corners? =
Does=20
it have something to do with my zoom lens?[IMAGE]
=09
=09This is called the vignette effect and it''s most commonly seen in phot=
os=20
taken with a single lens reflex (SLR) camera. It occurs when you use the=
=20
wrong size lens hood on the front of your lens while taking a wide-angle=
=20
shot. The camera is actually photographing the edges of the hood. If you=
=20
look carefully through your SLR viewfinder, you should be able to see the=
=20
protruding hood before the picture is taken and correct the problem by=20
either increasing your zoom magnification or removing the hood. The vignet=
te=20
effect also occurs when too many filters are stacked onto the front of the=
=20
lens. Simply remove the unnecessary filter(s) or increase the zoom. If it'=
's=20
too late and your prints already contain vignette edges, simply ask your=
=20
favorite Wolf Camera photo expert to crop the blackened areas out!=20
=09
=09Digital Deals!=20
=09
=09 Digital cameras offer more than just quick computer images. The Kodak=
=20
DC4800 and Olympus D-490Z use auto-focus, auto-exposure, long-range digit=
al=20
zoom, and sharp optical zoom to maximize versatility and produce =20
print-quality images! Plus, when you purchase any digital camera you=01,ll =
=20
receive 50 FREE PRINTS, courtesy of Wolf Camera=01,s new Print@Wolf Serv=
ice!=20
Imagine, real photographic prints on real photographic paper, ordered fro=
m=20
the convenience of your home computer! =20
=09
=09
=09
=09The Kodak DC4800
=09[IMAGE]
=09List $799.95, Now Only $499.95!=20
=09After $100.00 Mail-In Rebate!=20
=093.3 Megapixels! 3x Optical/2x Digital Zoom!=20
=09
=09
=09Olympus D-490Z
=09[IMAGE]
=09List $549.95, Now Only $449.95!=20
=093x Optical/2.5x Digital Zoom!
=092.11 Megapixels!=20
=09
=09?=20
=09
=09
=09
=09Zoom Tip #3: Which is the better choice, optical or digital zoom?
=09
=09Zoom is one of the great technological marvels of today''s cameras. =20
Virtually every camera and camcorder lens sports some level of zoom =20
capability. But did you know there are two types of zoom? Most of these=20
products use an optical zoom system, but some use digital zoom technology.=
=20
So what''s the difference and which is the better zoom choice?=20
=09
=09
=09As a general rule, optical zoom produces the clearest, sharpest image =
=20
results. Optical zoom involves true lens element movement when magnifying =
or=20
widening the subject area. This high quality lens system is found on=20
traditional point & shoot cameras, SLR lenses, and is a feature of most=20
digital cameras and camcorders. Although the optical magnification power=
=20
isn''t as great as with digital zoom, your digital images, photographic=20
prints, and video footage are sharp, clean, and clear. =20
=09
=09Digital zoom, on the other hand, uses a system of computerized enhancem=
ent =20
called interpolation to magnify an image. It''s a common feature in today'=
's=20
camcorders and digital cameras. Digital zoom picks up where the optical zo=
om=20
leaves off, and allows for much greater magnification. But the trade-off i=
s=20
in the image quality. Images viewed on a computer screen aren''t drastical=
ly=20
affected, but printed images and video footage can suffer a loss of clarit=
y=20
and detail. With camcorders especially, steadiness becomes an issue: a=20
tripod is a must when using high digital zoom settings.
=09
=09The best way to choose a zoom setting is to consider what you wish to =
do=20
with the image. If you plan to produce prints and enlargements, or if fine=
=20
detail is a must, then consider using optical zoom only. If high zoom powe=
r=20
and monitor-viewing are your priorities, then try the digital zoom feature=
!
=09
=09
=09
=09 Zoom in on Camcorder Savings!
=09
=09Your video footage never looked so good! The Sony DCR-TRV130 and Canon=
=20
Elura 2 MC both combine digital technology with "point and record" ease.=
=20
Optical and digital zoom ensure that you''ll capture all the moments wheth=
er=20
your''e 2, 20, or 200 feet away!=20
=09
=09
=09
=09Sony DCR-TRV130=20
=09Digital 8 Camcorder
=09[IMAGE]
=09New Low Price $599.95
=09
=09Canon Elura 2 MC
=09Mini Digital Camcorder
=09[IMAGE]
=09Only $1299.95
=09
=09
=09
=09CONGRATULATIONS! =20
=09The votes are all in! Our five monthly WolfCamera.com Online Photo Cont=
est=20
winners for February are:=20
=09
=09
=09
=09Topic
=09Photographer
=09Title
=09Special Photos:
=09William Heerman
=09End of a Wintry Day
=09People Photos:
=09Nancy Taylor
=09Footsteps in the Rain=20
=09Nature Photos:
=09Jan France
=09Reflections on Maroon Lake=20
=09Pet Photos:
=09Lucas Garza=20
=09Sniffing Snow
=09Sports Photos:
=09Paula Brown=20
=09Shoo Bull=20
=09Each winner will receive a free photo processing certificate (a $19 val=
ue), =20
PLUS the choice of either a free Kodak PhotoNet Upload, free Picture CD, o=
r=20
free Picture Disk! Winners also qualify for the annual Grand Prize Photo=
=20
Contest! Check out all the monthly entries and winners at=20
http://www.wolfcamera.com/photocontest. Enter your best shots each month..=
.=20
you may be a winner, too! =20
=09
=09
=09Use Your E-Voice!=20
=09Complete our Online Survey and receive $5 OFF any online=20
=09purchase over $100! =20
=09
=09We''re always searching for ways to make WolfCamera.com the best site o=
n the=20
Web so here''s your chance to tell us what you think! And when you take a=
=20
moment to complete our Online Survey we=01,ll give you a $5 discount on yo=
ur=20
next WolfCamera.com purchase!=20
=09
=09Click here to complete our Online Survey.=20
=09 =20
=09
=09That''s a wrap folks! We hope you''ve enjoyed our WolfCamera.com PhotoT=
ALK =20
newsletter. What would you like to see in future issues of PhotoTALK? Send=
=20
your comments or suggestions to phototalk@shopwolfcamera.com. =20
=09
=09
=09
=09PhotoTALK is sent to registered WolfCamera.com Members who have request=
ed=20
that we send them newsletters and information. If you prefer not to receiv=
e =20
these publications, you may click here to Unsubscribe =20
https://www.wolfcamera.com/1-800-643-9653/secure/email.asp
=09
=09
=09Or you may click here to review your WolfCamera.com Member Account=20
http://www.wolfcamera.com/1-800-643-WOLF/member =20
=09 =20
=09
=09 =20
=09?
=09